Download your FREE guide to the Psychological Properties of Colour

The eleven basic colours have fundamental psychological properties that are universal, regardless of which particular shade, tone or tint you are using. Each of them has potentially positive or negative psychological effects and which of these effects is created depends on the relationships within colour combinations.

Psychological Properties of Colour eBook

You will discover:

  • Effects of colour on your business
  • Choosing the right colour for your business
  • Common psychological effects of colour
  • How big brands use colour